RMIT University
STEM Campaign
Position RMIT’s STEM qualifications as the conduit to the careers of tomorrow.
Cultural insight
STEM is much more than just sciences, technology, engineering and math – it’s a platform that allows you to shape a bespoke study journey for the future world of work.
Our solution to this campaign challenge was all about creating a visually engaging story that takes the viewer on a transformational journey. Building off the back of a simple ownable copy-inspired idea – this allowed us to highlight the different career opportunities that stem from a STEM qualification at RMIT. Supported by a tech-inspired visual language, the result was a highly engaging online film that feels innovative, interactive, and immersive.
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Agency Delivery

Campaign strategy

Concept development

Animation production

Digital production

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